The blog for Digital Revolutionaries in Egypt and around the World

Posts tagged ‘Jordan’

نصائح الخبراء عن الترويج والتسويق الذاتي على الانترنت و الشبكات الاجتماعية

Personal branding is about standing out and differentiating yourself, discovering the best of you (your core identity)

We are glad to feature in this blog post a brief about what is Personal Branding and how to master it (الترويج الذاتي)

Twitter chat arabic design

تشرفنا هذا الشهر باستضافه خالد الأحمد – مستشار و مدرب وسائل الاعلام الاجتماعية فى حوارنا الشهرى على تويتر و قدم خالد الأحمد مجموعه من النصائح القيمه عن الترويج الذاتى على الانترنت حول ما هو الترويج الذاتى، اهميته و اهم الادوات اللازمة للترويج الذاتى باحترافيه على الانترنت و قد تفاعل معنا العديد ممكن شاركونا الحوار و خلال اقل من ساعه اصبحت  #الترويج_الذاتي

Trending in Jordan

trending hashtag 2Trending hashtag

و قد قمنا بتجميع اهم النقاط  و النصائح التى طرحت فى هذا الحوار المثمر

اولا: عن الترويج الذاتى تعريفه و اهميته

أفضل تعريف لمصطلح ال

Personal Branding

  هوالترويج الذاتي : الترويج الذاتي للوصول لمرتبة الخبير في مجال معين و هو بالطبع يتطلب جهد كبير لأنتاج محتوى قيم باستمرار و مساعده الغير فى مجال عملك

ثانيا: عن الخطوات الاساسيه لتكوين استراتيجيه ناجحه للترويج الذاتي

 تواجد بشكل جيد ومتفاعل على المنصات الاجتماعية لتتصدر نتائج البحث عنك

ارصد كلمات لها صلة ب ( اسمك ) لتعرف من يتحدث او يبحث عنك أو عن خدماتك

ارصد كلمات لها صلة ب ( مجال العمل ) لتكون على علم بكل ما هو جديد في مجال عملك

ارصد كلمات لها صلة ب ( المنافسون ) لتتعلم من قصص نجاحهم أو تتفادى أخطائهم

ثالثا: عن اهم النصائح للترويج الذاتي باحترافيه على شبكات التواصل الاجتماعيه

تكوين مجتمعات رقمية عن طريق بناء علاقات جيدة مع أفراد المجتمع على منصات الإعلام الاجتماعي هي الطريقة الحديثة للترويج الذاتي

الآن يمكنك إعادة كتابة قصة حياتك في العالم الافتراضي مهما كانت التحديات التي مررت بها

مراحل الترويج الذاتي

Personal-Branding-logo

تعرف على شغفك وركز عليه

ساعد الناس بدون مقابل

تحدث وتعامل بشكل شخصي وودي وشارك بمحتوى إيجابي بناء

تواجد بشكل فعال على الشبكات الاجتماعية

شارك بأسلوب قصصي مشوق

كن اجتماعيا في العالم الحقيقي والافتراضي

حاول نشرمقالات جديدة ومفيدة في مجالك للجمهور وساعد وجاوب أي أسئلة عن الموضوع

تأكيدا على ما سبق و تلخيصا له يجب التركيز على محتوى عالى الجودة، و الأخذ فى الاعتبار انك تتحكم بفكره الناس عنك من خلال ما تشاركه ، مساعدة الغير فى مجال تخصصك حتى تكون مرجع لهم و لغيرهم و ايضا التفاعل معاهم و الرد على محتواهم لخلق مشاركات فعالة و التركيز دائما على الاستمراريه و ضرورة تخصيص وقت فى اليوم للقراءه و الاطلاع على الجديد فى مجال تخصصك

رابعا: اهم المنصات التي تساعد على الترويج الذاتي

يجب توحيد الصورة الشخصية و تعريف شخصك فى البايو فى كافه المواقع الاجتماعيه التأثير هنا يكون اقوى و افضل

كبدايه ناجحه للترويج الذاتي ابدأ ب

  Linkedin

لينكدان من أهم أدوات الترويج الشخصي في سوق العمل تستطيع من خلاله أن تعرض خبراتك وكل شيء عنك في شكل إحترافي مُتاح لكل الناس و كل ما زادت قدرتك علي إستخدامة بإحترافية وعرض خبراتك ومهاراتك ستزيد فرصتك في التميز وسط سوق العمل وفي مجالك

Twitter

من خلال التواجد على التويتر يمكنك التواصل مع

المشاهير | السياسيين | أصحاب فكر | صناع قرار

Personal Blog

ان المدونه هى موقعك الشخصي و عالمك الخاص الذي من خلاله تعرض  تجاربك و خبراتك و أرائك الفكرية و العمليه بحرية فأحرص على أن تقدم محتوى جيد و مميز وذلك بتحديث مدونتك بالمقالات بصورة منتظمه ومميزة فذلك يساعدك على  وضع بصمتك في عالم الانترنت و أن تكون مرجعا و من خلال مدونتك تستطيع بناء علاقات اعمق مع الزوار من خلال الرد عليهم ومتابعتهم و التواصل معهم

كما ان تحديثها باستمرار وانتظام وان كان يأخذ وقتا وجهدا إلا أنه يعود بتأثير ايجابي باظهارك كخبير فى مجاله و مصدر موثوق للمعلومات

و قد عرضنا من قبل كيفيه انشاء المدونات و اهميتها واستراتيجيه التسويق للمدونه يمكنك قرائتها هنا

و باقى المنصات تكون حسب طبيعه عملك او شغفك فمثلا

Pinterest and Instagram اذا كان طبيعه عملك او شغفك مرئيه تعتمد على الصور

خامسا: أهم الأدوات التي تساعدنا ب الترويج الذاتي

top-15-online-tools

بعض أدوات الرصد

Google Alerts

Google Alerts is a content change detection and notification service, offered by the search engine company Google. The service sends emails to the user when it finds new results—such as web pages, newspaper articles, or blogs—that match the user’s search term

Topsy

Topsy Social Media Analytics allow you to search by time & place, set alerts, and analyze sentiment for every tweet ever made

Social Mention

Social Mention is a social media search engine that searches user-generated content such as blogs, comments, bookmarks, events, news, videos, etc

بعض أدوات البحث عن محتوى جديد

BuzzSumo

BuzzSumo gives you insight into what content is working, and the influencers amplifying it

Scoopit

Soopit for content curation, Branding and Authority Building

AllTop

Alltop All the top headlines from popular topics around the web

أدوات فعالة

Bitly

Bitly is a URL shortening service it’s a link management platform helps the world’s leading brands deliver and measure their efforts across all marketing channels. Through the power of the link

 تقصير الرابط

 تقرير تحليلي عن الأشخاص الذين ضغطوا على الرابط

 امكانية منح الرابط القصير اسم مميز

أدوات التحليل و القياس

Klout

Klout is a website and mobile app that uses social media analytics to rank its users according to online social influence via the “Klout Score”, which is a numerical value between 1 and 100

و قد قمنا بتجميع أهم النقاط التى طرحت فى الحوار هنا
  كل شهر نناقش مواضيع مهمه و نرحب بجميع الاقتراحات لمناقشه ما يهمكم معرفته تابعونا على هاشتاج
#IOTTT

 

Egyptian Startups Ditch the Entrepreneurial World at RiseUp14

More inspiration, more success stories & strong advices combined with amazing vibes Feeding off innovation and enthusiasm for Startups.

Vibrant entrepreneurial community at RiseUp14

RiseUp14

More investments, more pitches and more funding were shown this year at RiseUp14:

From Networking, pitches, keynote speeches, Inspiring success stories, round table discussions, workshops, Trade Fair for startups and panel discussions the young startups were given the opportunity to be in touch with the entrepreneurial world, investors, mentors and top successful entrepreneurs from around the world for more funding and mentoring opportunities,

RiseUp14 took place this Year from 12 to 14 October at the Greek Campus at the American University in Tahrir Square.

This year the event included around 3,000 startup projects and 150 investors, drawing many high-profile public figures

The event kicked off on October 12 with a welcome speech by Abd El Hameed Sharara founder of RiseUp Egypt followed by sports competitions by Transforma and the amazing performance of Mostafa Hussein Band wich made the crowd very enthusiastic and energetic in this great atmosphere.

Then inspiring key notes speeches by Ahmed Gabr the man of the deepest dive in the World! He now has a place in the Guinness Book of Records with 350meters and Dr. Naif Mutawa, the creator of THE 99, the first group of comic superheroes born of an Islamic archetype

crowd in the opening

Opening of RiseUp14

Event Highlights:

The 2 days packed event on October 13th and 14th was perfectly designed to connect Egyptian Startups with the top successful entrepreneurs, investors and mentors.

Representatives and delegations from 17 different countries participated at the RiseUp Summit this year.

The countries represented are from the UK, Austria, the Netherlands, Germany, Turkey, Denmark, Tunisia, Morocco, Rwanda, Yemen, Saudi Arabia, Bahrain, the UAE, Jordan, Lebanon, Palestine and India. The individuals and groups from these countries participated as a variety of different organizations including co-working spaces, investment funds, incubators and consultants

The event featured a mixture of keynotes:

The two days packed event featured several keynote speeches, successful entrepreneurs sharing there success stories on Enspire Talk Stage by Endeavor, startups showing their products and services in several booths by Injaz Egypt “Injaz Egypt Trade Fair”, a Speed Dating for startups bringing them together with potential cofounders through 15 minute conversations organized by Flat6Labs, as well as workshops, roundtables, debates, fireside Chats and many other activities.

On October 13th the start of the day was super strong with a very inspiring key note speech by Dave Mcclure sharing crucial advices and tips with the attendees.

dave

Dave Mcclure Key note speech

Also a very interesting first panel discussions by MITEF Pan Arab “The Arab World Meets Silicon Valley” Moderated by Chris Schroeder and the panelists were Dave McClure, Fadi Ghandour, Hala Fadel and Ahmed al-Alfy” – All the panels discussions are available for viewing online here

Arab world meets silicon valey 2

Arab World Meets Silicon Valley MITEFArab Panel Discussion

On October 14th the opening started with a very inspiring key note speech by Engineer Wael Rizk followed by lots of inspiring success stories on Enspire talk Stage and more other great activities.

WAEL RIZK

Wael Rizk Key note speech

zooba

Chris Khalifa Inspiring Success Story of Zooba Eats On Enspire Talk Stage

InsideOut Today Participation:

InsideOut Today proudly provided for the 2nd consecutive year the live streaming service for the RiseUp Summit broadcasting the event to the world over the web to different devices and smart phones. It attracted more than 2,000 viewers to the live stream embedded on different websites.

InsideOut Today provided RiseUp with a turn-key solution that included the capturing devices, encoders and cloud streaming servers.

The overall views where +2,000 you can view all recorded session here

Besides live streaming we had different activities in RiseUp14:

1. Roundtable discussion: On October 13th InsideOut Today hosted a roundtable discussion at the RiseUp summit and we chose a complex topic that we witness online every day in Egypt “Impact of social networks in Egypt on media and news” Guests for this roundtable were media stars – Doha Al Zohairy presenter at Al Arabiya TV channel and also the social media influencers – Mahmoud Salem Award winning Blogger (Best ME blog in 2006, BOB Best English Blog in 2011) Guests shared their opinions and experience with the attendees and it was a really interesting discussion!

ROUNDTABLE DISCUSSION

InsideOut Today – Roundtable Discussion

2. Workshop: On October 14th we had a very interesting workshop at the RiseUp summit “Content Marketing Innovations for Startups” at the workshop our CEO Fady Ramzy went through the journey of online content from understanding what is content marketing & its importance, to the latest innovations in content marketing, the art of story telling, understanding the new platforms such as scan media and augmented reality and understanding the CONTEXT and he presented some examples of innovative content check it here

fady ramzy

InsideOut Today – Workshop

 And also our CEO Fady Ramzy was interviewed by Al Horra TV giving his opinion about RiseUp14

Fady interview horra TV

Fady Ramzy Interview with Al Horra TV

The Closing Ceremony:

final closing

Abd El Hameed Sharara – Closing Ceremony

The Hashtag #riseup14 was trending during the summit and it generated a great engagement as people were posting pictures and feedback during and after the event and we collected some lovely pictures from #riseup14 on our flicker account Was such a great journey to be operating Social and covering the event; we enjoy being part of the community and supporting entrepreneurship in all fields.

See you in RiseUp15!

7th MIT Enterprise Forum Arab Startup Competition in Cairo!

Massachusetts Institute of Technology Enterprise Forum (MITEF) of the Pan Arab Region held It’s annual Arab Startup Competition at the AUC New Cairo Campus for the first time!

“The MIT Enterprise Forum of the Pan Arab Region has been holding its competition for several years, and this year it is their biggest ever,” said Ayman Ismail, assistant professor and Abdul Latif Jameel Endowed Chair of Entrepreneurship at AUC’s School of Business. “We are celebrating a large number of Arab startups, and Egypt has the highest number of startups represented as finalists.”

MIT

Event highlights: 

The event took place at the collaborating American University in Cairo’s School of Business New Cairo Campus for 3 days from May 20th to May 21st 2014 with a condensed program as follows:

Workshop: May 20th-21st, 2014

Following 4 months of preparations and working toward achieving common deliverables, the 50 semi-finalists of the Ideas & Startups tracks sat for a 3-day training covering topics such as business planning, sales, finance, marketing, elevator pitching, presentation skills, etc.

diveristy

Selection of the Finalist Teams: May 21st, 2014

At the workshop, Round 2 judges chose out the finalists teams from the Ideas & Startups Tracks to qualify them for the final round of oral presentations

finalists announcement

Final Round Oral Presentations: May 22nd 2014

On day 3 of the workshop, the participants from the ideas and startups tracks had to pitch in front of a judging panel.
round 2 judging

Final Award Ceremony: May 22nd , 2014

In a big ceremony at the American University of Cairo attended by over 800 people, including Hala Fadel, Chair of the MIT Enterprise Forum of the Pan Arab Region, Fady Jameel, President of Abdul Latif Jameel Community Initiatives International, Dr. Karim Seghir, Associate Dean for Undergraduate Studies and Administration, at AUC’s School of Business, and Bill Aulet, Managing Director of the Martin Trust Center for MIT Entrepreneurship at Massachusetts Institute of Technology in Boston, USA.

The ceremony started with a great musical performance by Adrian Anantawan followed by welcome address and opening remarks by Hala Fadel and Dr. Karim Seghir

Then an inspiring key note by Bill Aulet

Followed by great fire side chat and panel discussions, and a short movie for the 3 days workshop and judging panel.

social impact rising in the arab region

The winners were announced at the end of the ceremony and they got great rewards such as trip to Silicon Valley or cheques for funding their ideas

Winners of the cash prizes of over $100,000 in the idea, start-up and social entrepreneurship tracks were from Sudan, Morocco, Saudi Arabia, United Arab Emirates, Egypt, Lebanon, and Jordan.

In addition to the Start-ups and Ideas Track, three women-led start-ups were rewarded a trip to Silicon Valley, sponsored by Google for Entrepreneurs.

Also awarded were three start-ups who proved to have the best social impact receiving $10,000 each from ALJCI, Mercy Corps and Skoll Foundation.

all winners

Congratulations to all the winners well deserved and keep up the good work!

Interact participation 

We have proudly provided the live streaming service for the 7th MIT Enterprise Forum Arab Startup Competition! Broadcasting the event to the world over the web to different devices and smart phones. It attracted more than 700 online viewers! with top countries including Egypt with 270 views, USA with 32 views, Morocco with 30 views, Lebanon with 29 views, Palestine with 23 views and many other countries

mit livestreaming viewership

Interact Egypt provided a turn-key solution that included the capturing devices, encoders and cloud streaming servers. The service provided included many interesting features including

Top quality multiple bitrate streaming , Social networks integration, Embedding, Reporting and analytics and many more!

The Hashtag #mitefarab generated a great engagement as people were posting pictures and feedback during and after the event and we collected some lovely pictures on our flicker account

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