Looking ahead at the future of content:
Semantic web is inherently open and democratic. Anyone can contribute by linking his/her data with others’ data. Everyone, just like in the web of pages, can help building super-human knowledge graphs.
This revolution is starting from a single blog post
read here the full article How the semantic web revolution is starting from a blog post
Why Blogging is important for your business:
1. Blogging Boosts Search engine optimization
Blogs allow you to have updated information and new keywords added regularly, which are going to increase your SEO and further help your traffic
Search engines love fresh content. By blogging consistently, you give Google and other search engines new content to index
2. Blogging Drives Traffic
Blogging regularly will increase visibility and thus increase the traffic to your website, thereby increasing page views and hits as your business get more exposure.
3. Blogging Adds Value
Blogs enables you to add further value to your business; by applying storytelling techniques and compelling posts; you give your readers materials they are interested in, while showing your expertise in your field you add value to your product or message.
4. Blogging builds networks and trust
Valuable and interesting blog posts attract readers who will then regularly visit your blog by regularly posting valuable, honest articles on your blog the more trust you will gain and thus Blogging will expand your network of friends, business associates and clients
5. Connect people to your brand
Blogging builds brand awareness for the different services you offer, thereby creating engagement among your readers.
It lets you closer to your target audience which likes to hear what you say and follow you and give you their direct feedback instantly
6. Strengthen your social media presence
by creating valuable content it will have a huge impact on your presence on various social media platforms, content that adds value to readers which will make them likely share it with their circles thus will attract new audience to your blog.
Blogs thrive on social sharing and interaction. They are designed for this…Furthermore, blogs offer multiple subscription possibilities to enter in a more frequent, personal and better targeted dialogue with visitors.
How is Business Blogging different from Regular Blogging?
A Business blog is a marketing channel (just like Social media, direct mail, email marketing, etc.) that helps support business growth, Business Blogging is a marketing tactic; Business Blogging increases support of business growth
The Effective Strategy for Blogging:
Now that you understand the importance of blogging and what makes up a successful blog and how to set your blogging marketing strategy, it’s time to take this knowledge and start blogging with a purpose in mind using the right tools that can enrich your blog posts and gives you better visibility over search engines, thus boosting the traffic to your blog!
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